Tuesday, December 4, 2007

Insider Secrets to Marketing Your Yoga Teaching Service, Part 2

Natural Search engine ranking presence, on multiple keywords, also requires significant knowledge of Search Engine Optimization (SEO). Although you are a Yogi, you should look at SEO as a hobby because good and reputable SEO experts cost big money.

Therefore, stay away from SEO services that will get you ranked with 12,000 search engines for $9.95. Those services will usually get your yoga website blacklisted, if they continuously submit every month. The search engines just ignore your continuous submissions as SPAM. If you want to save significant money, and do some of it yourself, buy a book which explains SEO in simplistic terms.

One last point to bring up about SEO: There are only a few search engines that you really need to submit to. Start with these: Google, Yahoo, AOL, MSN, Ask, Netscape, dog Pile, and Alta Vista.

The above-mentioned eight search engines receive over 90% of all the traffic on the internet. Currently, Google easily gets more than half of all the Internet traffic. Some statistics claim that Google gets over 75% of all the web traffic.

Yes, there are thousands of other search engines, but what is their geographic reach? Many of them are specialized search engines for a particular country or language. If you have a local yoga studio, do you have to be listed in a search engine on the other side of the planet? For example: Lets say you teach yoga in a suburb of Denver, Colorado and are listed in a Korean search engine. Thats nice, but I doubt you will get any walk-ins, from that listing, in your next yoga class.

Pay-per-click campaigns can get your yoga business a space on the front page of most search engines. Google has more than half of all the internet traffic, so their Adwords program, alone, is worth looking into for a start.

Heres an idea: Start your yoga web site, or Blog, ASAP (as soon as possible!), keep it running, and expand when you grow. Do not get hung up on perfection; thats what causes procrastination. If we did that in yoga, none of us would become yoga teachers.

I dont care if youre teaching yoga in a cellar, barn, loft, garage, in the woods, at the beach, or just thinking about it. People wont know you are a yoga teacher, if you dont announce it.

Copyright 2007 Paul Jerard / Aura Publications

Paul Jerard, E-RYT 500, has written many books on the subject of yoga. He is a co-owner and the Director of yoga teacher training at: Aura Wellness Center, in Attleboro, MA. http://www.riyoga.com He has been a certified Master Yoga teacher since 1995. To receive a Free e-book: "yoga in practice," and a Free yoga Newsletter, please visit: http://www.yoga-teacher-training.org/index.html

Yoga Mat In

Discovering The Benefits of VOIP Service

With todays heavy reliance on the use of the personal computer and the internet, its no surprise that use of the telephone is starting to be integrated into the use of your computer. Instead of having use of the internet hinder your home or office telephone usage, the goal of the voip service is to allow you to do all of your communicating via your high speed internet connection. In terms of usage and billing, this allows your internet and telephone services to be bundled.

The voip service will allow you to integrate your phone and personal or office computer. You will have a few options as to how you use this service. You can use a standard telephone that will be connected into the same line as your computer. This will cause very little variation as to how you conduct your day to day operations. Another option will be to use a headset and voice program on your computer and conduct your phone calls through your computer. This will allow you to continue your business online while you handle phone calls. In a business environment, this means that youll still be able to conduct your online business while handling business phone calls that may come in. This brings multi-tasking to a new level in the workplace because you concentration can be equally divided between the two tasks, phone and internet.

A voip service can become a hindrance to those that have a hard time dividing their attention equally. If a person is at home and doing budgeting on his computer using an online budgeting site and a telephone call comes through, he may not be able to get back to concentrating on his budgeting efforts. There are some that can easily do both at once, but others will be distracted by the call and will focus their attention on the call instead which means that the budgeting wont get done until the call is complete. Therefore having the two services combined into one will not do anything good for this person. Likewise, in an office environment, all employees will have to be able to divide their attention in order to do their job efficiently. Not all people are able to do this. This can result in work not being done as efficiently as necessary.

A standard telephone line is designed for communication from one place to another. This is the only thing the standard phone line is designed for. Since technology has advanced with the creation of voip services as well as other networking services, those phone lines get divided into many lines. This is the main difference between the standard phone line and a voip service. When you use a service such as voice over internet protocol, the phone line gets divided between the main communication line to the modem, to the computer, and possibly to the phone.

voip service is new and uses current technology. It can be a blessing for those that can use it well. It can help increase productivity and allow you to be aware of every phone call that comes in. Youll be able to do all of your work while in front of your computer which will allow you to maximize your work. It does require a solid, stable and reliable high speed Internet connection, but if you have that (and most do today), you can make additional use of that for voip services, which are significantly more cost effective for the vast majority of users than the traditional telephone lines.

For more insights and additional information on VOIP Services or for business, to find out more about Business VOIP please visit our web site at http://www.voipinsideinfo.com

Yoga Equipment 4u